Outside Context Projects

Fractional GM & Product Lead
for DeFi Protocols.

I build, launch, and scale DeFi protocols. Not just the product — the whole business.

I was the General Manager of Onchain Lending at Trust Machines, where I built Granite Finance from zero: market and user research, prototyping, mechanism design, hiring and managing the engineering team, coordinating auditors and market makers, and driving go-to-market. The protocol hit $25M TVL on a nascent blockchain as the primary institutional borrowing venue.

I work with DeFi teams at any stage — from new protocols figuring out their core mechanics to established ones that need senior product or operational leadership.

schedule a conversation·linkedin

What I do

Product Discovery & Design
  • Market research, competitive analysis, user research
  • Prototyping and product validation
  • Protocol mechanism design from first principles
  • Product strategy and roadmap definition
Development & Operations
  • Engineering team hiring and management
  • Sprint planning, architecture decisions, code review oversight
  • Partnership development — market makers, liquidators, auditors, integrations
  • Business operations — sales, biz dev, stakeholder management
Launch & Growth
  • Go-to-market strategy and execution
  • Marketing content strategy and creation
  • Fundraising support — $90M+ raised for founders

Track record

Granite Finance (Trust Machines)

Built and launched a Bitcoin-collateralized stablecoin lending protocol on Stacks L2.

  • Owned the entire product lifecycle — research, strategy, roadmap, design, prototyping, development, audit, launch.
  • Designed all protocol mechanisms from scratch (no forking — Stacks is not Solidity-compatible).
  • Invented "soft liquidation" — cut user losses by 99% and improved drawdown resistance by 50%.
  • Invented a hyper-efficient liquidation engine — 25× capacity increase, 300× less slippage.
  • Invented a novel LP staking mechanism that solved the "protocol insurance doom loop."
OCP Tech

Co-founded a delta-neutral DeFi fund with a Sharpe ratio of 6.5.

  • Managed capital across 20+ major lending, DEX, and perps platforms.
  • Built internal portfolio management and opportunity analysis system.
Rentlytics

Head of Product → COO at a real estate analytics startup.

  • Built the core BI product from customer prototyping in Excel through launch and $8M in revenue.
  • Built data cleansing tools that reduced customer error rates by 90%.
  • Co-led the $60M acquisition by RealPage at 9× ARR.

Working structure

  • Fixed-scope projects, architecture sprints, or monthly retainers.
  • 2–8 weeks for architecture engagements; 1–3 months for advisory retainers.
  • Focused external advisory, not embedded engineering.
  • Defined scope and timeline for every engagement.

Let’s talk

If you need senior product or operational leadership, I'd love to hear what you're working on.

hello@blaizewallace.com·linkedin.com/in/blaizewallace